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Altura Celebrate the Varium

Altura Varium JacketTo celebrate the launch of their new soft shell waterproof jacket, the Varium, leading apparel brand Altura have produced an inspirational little film to get us through the winter months. The film, created by Sam Needham a videographer and designer based on the edge of the Yorkshire Dales, is intended to remind us that, ‘…there is no better way to experience the lands we live in, than to take to two wheels and immerse yourself in several hours of solitude, taking in the surroundings pedal by pedal, road by road.’ We certainly can’t argue with that.

 

Turning to the Varium, it’s a fully taped, stretch waterproof model, a highly breathable soft shell with all the niceties and design considerations you would expect from Altura – it’s available in three colours (red, blue, black) and hits the market at an RRP of £139.99. Cyclo will be bringing you a full review in the new-year, until then you can read our review of the Altura Night Vision Windproof Jacket here and then enjoy the film…

 

Varium from Sam Needham on Vimeo.

 

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