Tag: Rapha

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News

Team Sky Catch Tour Fever

Team Sky Tour Fever

Team Sky Tour FeverTeam Sky, set to chase down their third consecutive Tour de France win, are going all out on whipping up a storm of support with their Tour Fever campaign. In addition to a series of short films about how some Team Sky fans are getting ready for the greatest cycling event in the world (see video below), they are encouraging Team Sky fans to share their stories – via email website@teamsky.com – as well as pictures and videos on facebook, Twitter and Instagram using the Tour Fever hashtag #TourFever.

 

Of course there’s a great revenue angle too (has anyone bought the Team Sky Breakfasts yet?) with the launch of the official Tour Fever t-shirts, produced in conjunction with Rapha. The three t-shirts – Union Jack’d, Dossard No. 1 and Va Va Froome – are all available from Rapha and Evans Cycles. Each t-shirt is available in sizes S-XXL, priced at £15, with a kids’ version of the Va Va Froome t-shirt available for £10.

 

Further details on the Team Sky Tour Fever campaign at teamsky.com

 

 

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News

London Cycling Campaign Awards

London Cycling Campaign AwardsBrompton Bicycles have won Best Product at the London Cycling Campaign award, hosted in the capital this week by Ned Boulting. The award, voted for by members of the public, is just the latest accolade for the seemingly timeless Brompton (see Cyclo’s feature of Brompton here) and in collecting the latest token of recognition Will Butler-Adams, managing director, commented,  ‘This award is a great recognition of the success we have had manufacturing our folding bikes in London for the last 25 years. Awards like this mean a lot to everyone at the company, manufacturing is a difficult industry and to get this recognition is fantastic’

 

Other winners of the public awards, which saw over 10,000 votes cast, included both Rapha and road.cc. There were also five awards for cycling initiatives chosen by the LCC panel; these saw a range of grass-roots projects commended, from TfL’s Safer Lorries Procurement Plan to Hackney Council’s schools Bike Around the Borough. The night was a celebration of just how much cycling in London has grown, with organisers saying, ‘The awards come at a fantastic time for cycling, and we’re thrilled so many people voted in our new-look London Cycling Awards, and congratulate our winners as well as everyone who was nominated… This has been an amazing year for cycling – more and more Londoners are enjoying cycling for their everyday journeys and it’s clear that cycling has really captured the imagination of the public.’

 

The full list of winners is:

 

Best London Cycling Initiative:?Transport for London ‘Safer Lorries’ procurement programme

Best Borough Cycling Initiative (joint award):?London Borough of Camden and City Of London, two-way cycling on one-way streets

Best Community Cycling Project:?London Bike Kitchen (pictured above)

Best Schools Cycling Initiative:?Hackney Bike Around The Borough

Best Workplace Cycling Initiative:?Heathrow Cycle Hub

Best Cycling Champion:?Sir Bradley Wiggins

Best Bike Brand:?Rapha

Best Product: ?Brompton folding bicycle

Best Cycling Communication:?road.cc website

Best Retailer:?Cycle Surgery

 

For further information on the London Cycling Campaign see lcc.org.uk

 

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News

JVA Lighten the Mood

Team JVA Rapha spoofThere has been so much bad cycling news of late – everything from the ongoing Armstrong scandal to the accidents suffered this week by both Bradley Wiggins and Shane Sutton, that Cyclo thought it time to lighten the mood. Enter the excellent collective of Oregon cyclists known as Team JVA (deliberately and pretentiously pronounced jah-vah-aah), standing for Jens Voigt Army, named for the Team Radio Shack Nissan rider.

 

Their spoof site – internationale.teamjva.com – is a beautifully produced parody of a particularly well-known purveyor of cycling apparel; naming no names, but come January the target of the fun will the official kit supplier to Team Sky. Any ideas who it could be?

 

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News

Rapha Dress Sky

20120830-101727.jpgSky Pro Cycling have today announced that from January 2013 Rapha Performance Roadwear will become their official clothing provider, delivering a complete range of clothing and accessories (on and off the bike) for the world’s highest ranked team. The four-year deal will see Rapha develop a full collection of top-end, high-performance racing and training kit and off-bike gear for both riders and staff, in addition to the commercially available ’fan wear’.

 

Commenting on the partnership Simon Mottram, Founder and Chief Executive of Rapha said, ’We share their passion for performance and team ethic and are enthusiastic to inspire and engage a wider fan base around the globe.’ Dave Brailsford, Team Principal of Sky Pro Cycling, adding, ’Team Sky has achieved this year’s level of success because of a strong and steady vision to find improvement at every level to help our riders win. I see Rapha joining us next year as another step in that direction. They share our ambition and vision for cycling.’

 

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Featured Features

Bespoked Bristol 2012

 

Cyclo are back at this years Bespoked Bristol – The UK’s premier hand-built bike show. Now in its second year the show has already outgrown its original venue and moved to a larger conference centre right next to Bristol’s main rail station. The station, one of the oldest in the world, is now host to a new transport revolution. As recently as the 1970s the UK was the world’s cycling workshop – maybe this is the start of the comeback.

 

Bespoked Bristol aims to showcase the best of UK independent builders and designers and to celebrate the art of the hand-built bicycle, with this year seeing around 100 exhibitors. It now also includes overseas companies from Italy, US, Germany and France.

 

The backbone of the show is still the builders of one-off, custom, frames but has expanded to include accessories, components, publishing and clothing. This year also included a special area for ‘New Builders’ who have just started out in the business and are looking for their first customers.

 

That brings us to this year’s BB Awards. There were the six main categories covering Road, Track, Touring, Off-Road, Utility and, of course, Best in Show. Added to that were the Public Vote and new awards for ‘New Builder’ and ‘Spirit of Cycling’. Robin Mather’s beautiful ‘Baguette’ tourer won both Best of Show and the Public Vote. Best Road bike went to Ricky Feather for his collaboration with Rapha – which was a unanimous decision although the judges just couldn’t decide in the Touring class; the award was eventually shared between Roberts Cycles and Winter Cycles – from Croydon and Oregon respectively.

 

One of the best things about the show is the chance to swap ideas, meet fellow builders and to help build the UK, and international cycling community. The show also included a series of more formal talks including: ‘How to get started in frame building’, ‘The US custom cycle scene’, and a lively discussion on whether only ‘Steel is Real’.

 

Bespoked Bristol 2012 was a fabulous display of the full range of what today’s frame builders can do, featuring every type of bike, in a range of materials, from carbon to bamboo. Visitor numbers exceeded last years total by the second day so the success of next year’s event looks assured. If you didn’t make it this year, put a date in your diary for next which runs from 12-14 April.