Mark Cavendish with his fancy new Omega Pharma-Quick-Step togs isn’t the only one riding out with new kit this year as Team Sky launch their new partnership with official clothing provider Rapha Performance Roadwear. As part of a four-year agreement, Rapha have developed a full collection of top-end, high-performance racing and training kit and off-bike dress for both riders and staff. Team Principal Dave Brailsford said of the partnership, ‘Team Sky’s successes over the last three years have been achieved because of a strong and steady vision to find improvement at every level to help our riders win… I see Rapha joining us as another step in that direction. They share our ambition and vision for cycling.’
The sentiment was shared by Rapha Founder and Chief Executive, Simon Mottram who added: ‘We are delighted that, after only eight years as a business, we have been chosen by Team Sky, the world’s number one team, as their partner.’
Naturally the Rapha range will extend to ‘fan wear’ with supporters of Team Sky able to buy their own kit range which will officially launch on January 4 at the online store www.rapha.cc. Until you get the chance to get your hands on it, take a little inspiration from some of the key riders in Sky’s latest promotional video.
